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Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Upper Saddle River, NJ : Prentice Hall, c1999Availability: Items available for loan: ICAB Library (1)Call number: 658.8 KOP 1999.

Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 11th ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006Online access: Table of contents Availability: Items available for loan: ICAB Library (1)Call number: 658.8 KOP 2006.

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