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Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons.

by Dalrymple, Douglas J | Parsons, Leonard J.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General; Language: English Publication details: New York : Wiley, c2000Online access: Publisher description | Table of Contents Availability: Items available for loan: ICAB Library (2)Call number: 658.8 DAB 2000, ...

Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons.

by Dalrymple, Douglas J | Parsons, Leonard J.

Material type: Text Text; Format: print ; Literary form: Not fiction Language: English Publication details: New York : Wiley, c1995Online access: Publisher description | Table of contents only Availability: Items available for loan: ICAB Library (1)Call number: 658.8 DAM 1995.

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