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Basic marketing management / Douglas J. Dalrymple, Leonard J. Parsons.

By: Dalrymple, Douglas J Contributor(s): Parsons, Leonard J Material type: Text

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TextLanguage: English Publication details: New York : Wiley, c1995. Description: 1 v. (various pagings) : ill. ; 24 cmISBN: 047158603X (paper : acidfree paper)Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .D314 1995Online resources: Publisher description | Table of contents only

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	ICAB Library General Stacks	Non-fiction	658.8 DAM 1995 (Browse shelf(Opens below))	Available		7983

Includes bibliographical references and index.

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