Strategic marketing management : planning, implementation, and control / R M S Wilson and Colin Gilligan

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Material type: Text

TextLanguage: English Publication details: Oxford, England : Butterworth-Heinemann, 2001.Edition: 2nd edDescription: xx, 827 pages : iill. ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	ICAB Library General Stacks	Non-fiction	658.802 WIS 2001 (Browse shelf(Opens below))	Available	9067
Books	ICAB Library General Stacks	Non-fiction	658.802 WIS 2001 (Browse shelf(Opens below))	Available	9066

Includes Index.

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