Service Marketing / (Record no. 2215)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00728nam a22002417a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191014020006.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170514r19991996nyua g |||| 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780321055591008 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0321055918 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BD-DhICA |
| Transcribing agency | BD-DhICA |
| Modifying agency | BD-DhICA |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| DDC Classification number | 658.8 |
| Author Mark | RUS 1996 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Rust, Roland T. |
| 9 (RLIN) | 4401 |
| 245 10 - TITLE STATEMENT | |
| Title | Service Marketing / |
| Statement of responsibility, etc. | Roland T. Rust, Anthony J. Zahorik and Keiningham L. Timothy |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Addison-Wesley, |
| Date of publication, distribution, etc. | c1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 508 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include Index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 9 (RLIN) | 4402 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Zahorik, Anthony J. |
| 9 (RLIN) | 4403 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | imothy, Keiningham L. T |
| 9 (RLIN) | 4404 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | ICAB Library | ICAB Library | 08/06/2008 | 1 | 658.8 RUS 1996 | 9268 | 05/31/2021 | 10/13/2019 | 05/14/2017 | Books |