000 00813cam a2200253 a 4500
999 _c1414
_d1414
005 20190329020006.0
008 840821s1985 iluaf b 001 0 eng
010 _a 84082022
020 _a0256028435
040 _aDLC
_cDLC
_dDLC
_dBD-DhICA
041 _aeng
050 0 0 _aHF5415
_b.B7765 1985
082 0 0 _a658.8
_219
_bBUM 1985
100 1 _aBusch, Paul S.
_92807
245 1 0 _aMarketing :
_bstrategic foundations /
_cPaul S. Busch, Michael J. Houston.
260 _aHomewood, Ill. :
_bR.D. Irwin,
_c1985.
300 _axxii, 881, 22 p., [8] p. of plates :
_bill. (some col.) ;
_c24 cm.
440 4 _aThe Irwin series in marketing
_92406
504 _aIncludes bibliographies and indexes.
650 0 _aMarketing.
_92808
700 1 _aHouston, Michael J.
_92809
942 _2ddc
_cBK
_01