Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker.

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TextLanguage: English Series: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1994.Edition: 10th edDescription: xxviii, 697 p. : co;. ill., col. maps ; 27 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	ICAB Library General Stacks	Non-fiction	658.8 STF 1994 (Browse shelf(Opens below))	Available	7170

Includes bibliographical references and indexes.

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