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Marketing strategy and uncertainty / Sharan Jagpal.

By: Material type: TextTextLanguage: English Publication details: New York : Oxford University Press, 1999.Description: xvii, 334 p. : ill. ; 25 cmISBN:
  • 0195125738 (alk. paper)
Subject(s): DDC classification:
  • 658.802 21 JAM 1999
LOC classification:
  • HF5415 .J33 1999
Online resources:
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Holdings
Item type Current library Collection Call number Status Barcode
Books Books ICAB Library General Stacks Non-fiction 658.802 JAM 1999 (Browse shelf(Opens below)) Available 9221

Includes bibliographical references (p. 315-323) and indexes.

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