TY - BOOK AU - Price, Robert W. TI - Internet and Business SN - 0072396245 U1 - 428.24071 PY - 2001/// CY - USA PB - McGraw-Hill N1 - includes index; Unit 1. Surviving the E-Business Tidal Wave. Unit 2. Deciding on E-Business Models and Strategies. Unit 3. Integrating the Value Chain with Web Technologies. Unit 4. Creating Marketing and Branding Strategies in the New Economy. Unit 5. Building Communities and Enhancing Consumer Experiences. Unit 6. Global and Reaching Out Through the Net. Unit 7. Anticipating What's Next in Solutions and Technologies ER -