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Marketing management / Philip Kotler.
Material type:
TextLanguage: English Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003. Edition: 11th edDescription: 1 v. (various pagings) : col. ill. ; 27 cmISBN: 0130336297Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .K64 2003
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11694 | |
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11695 | |
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11692 | |
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Books
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ICAB Library General Stacks | Non-fiction | 658.8 kAM 2003 (Browse shelf(Opens below)) | Available | 11693 |
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| 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 kAM 2003 Marketing management / | 658.8 KOP 1996 Principles of marketing / | 658.8 KOP 1999 Principles of marketing / | 658.8 KOP 2006 Principles of marketing / |
Various multi-media instructional aids, including a web site, are available to supplement the text.
Includes bibliographical references and indexes.
Maruf
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